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Marketing


Commercializing Innovation: Turning Technology Breakthroughs into Products
Commercializing Innovation: Turning Technology Breakthroughs into Products

9781430263524
Jerome Schaufeld
LKR 4,498.50

Marketing Communications : Discovery, Creation and Conversations
Marketing Communications : Discovery, Creation and Conversations

9781292092614
Chris Fill
LKR 18,488.89

Marketing Metrics : The Managers Guide to Measuring Marketing Performance
Marketing Metrics : The Managers Guide to Measuring Marketing Performance

9780134085968
Neil T. Bendle
LKR 11,160.00

Principles of Advertising
Principles of Advertising

8130904748
Lee
LKR 1,382.50

An Integrated Approach to Business Studies
An Integrated Approach to Business Studies

9780582405424
Jewell
LKR 800.00

Essentials of  Marketing Research
Essentials of Marketing Research

9812531823
Suresh Kumar
LKR 1,125.00

Rural Marketing
Rural Marketing

9788131760352
Kashyap
LKR 1,890.00

International Marketing : Analysis and Strategy
International Marketing : Analysis and Strategy

9788120312388
Onkvisit
LKR 1,732.50

Marketing Channels
Marketing Channels

9788131502808
Rosenbloom
LKR 1,330.00

Rural Marketing Text and Cases
Rural Marketing Text and Cases

9788131732632
Krishnamacharyulu
LKR 2,800.00

Essentials of Marketing Research
Essentials of Marketing Research

9788131502815
Zikmund
LKR 1,800.00

Strategic Marketing for Non Profit Organizations
Strategic Marketing for Non Profit Organizations

9789332549517
Andreasen
LKR 1,746.50

Marketing Research: A Global Outlook
Marketing Research: A Global Outlook

9789351502487
V. Kumar
LKR 1,240.00

Global Marketing
Global Marketing

9789352865284
Warren J. Keegan
LKR 2,750.00

Business Model You
Business Model You

9788126535842
Michael Clark
LKR 3,200.00

Principles of Marketing
Principles of Marketing

9781292341132
Philip Kotler
LKR 27,250.00

The Best Digital Marketing Campaigns in the World
The Best Digital Marketing Campaigns in the World

9780749460624
Ryan
LKR 1,732.50

The Ten Principles Behind Great Customer Experience
The Ten Principles Behind Great Customer Experience

9780273775089
Matt Watkinson
LKR 6,999.00

Digital Marketing Strategy : An Integrated Approach to Online Marketing
Digital Marketing Strategy : An Integrated Approach to Online Marketing

9780749484224
Simon Kingsnorth
LKR 11,996.00

Marketing Metrics
Marketing Metrics

9788131761151
Farris
LKR 1,746.50

Aaker on Branding: 20 Principles That Drive Success
Aaker on Branding: 20 Principles That Drive Success

9789351503903
David A. Aaker
LKR 1,732.50

Marketing of Agricultural Products
Marketing of Agricultural Products

9789332556966
Kohls
LKR 2,800.00

Advertising and Promotion an IMC approach
Advertising and Promotion an IMC approach

9788131503881
Shim
LKR 1,617.00

Start & Run A Retail Business Best the Big Box Retailers Provide Outstanding Customer Service Use Technology to Your Advantage
Start & Run A Retail Business Best the Big Box Retailers Provide Outstanding Customer Service Use Technology to Your Advantage

9798179925248
Dion
LKR 1,400.00

Money Fame and Success Through Restaurant Franchising
Money Fame and Success Through Restaurant Franchising

9789351109273
Vikram Vithal Kamat
LKR 612.50

Research Proposals A Guide to Success
Research Proposals A Guide to Success

9780125247337
Thomas E Ogden
LKR 27,469.00

Marketing Research for the Tourism, Hospitality and Events Industries
Marketing Research for the Tourism, Hospitality and Events Industries

9781138042162
Bonita Kolb
LKR 8,187.66

Digital Marketing
Digital Marketing

9781292077611
Dave Chaffey
LKR 13,747.50

Introduction to Catering: Ingredients for Success
Introduction to Catering: Ingredients for Success

9788131504215
Shiring
LKR 1,235.50

Salesforce CRM: The Definitive Admin Handbook
Salesforce CRM: The Definitive Admin Handbook

9789352130252
Paul Goodey
LKR 4,196.50

Market Leader
Market Leader

9781447922285
David Cotton
LKR 54,665.00

The Complete Idiot's Guide to Social Media Marketing,
The Complete Idiot's Guide to Social Media Marketing,

9781615641598
Various
LKR 2,096.50

Marketing Management A Strategic Decision Making Approach
Marketing Management A Strategic Decision Making Approach

9781259097201
Orville Walker
LKR 1,800.00

Capital Markets in India
Capital Markets in India

9788132105008
Chakrabarti
LKR 1,545.00

Unlocking the Power of Your QMS: Keys to Business Performance Improvement
Unlocking the Power of Your QMS: Keys to Business Performance Improvement

8129711834
West
LKR 900.00

Business Studies
Business Studies

9781405892315
Dave Hall
LKR 7,197.60

Marketing Communications Integrating Offline and Online with Social Media
Marketing Communications Integrating Offline and Online with Social Media

9780749461935
Dik King Smith
LKR 4,440.00

Marketing Management
Marketing Management

9789332557185
Philip Kotler
LKR 3,068.80

Lean and Digitize: An Integrated Approach to Process Improvement
Lean and Digitize: An Integrated Approach to Process Improvement

9781138261761
Bernardo Nicoletti
LKR 8,397.60

Marketing Management: [Global Edition]
Marketing Management: [Global Edition]

9780273753360
Kotler
LKR 6,750.00

Neuromarketing Exploring the Brain of the Consumer
Neuromarketing Exploring the Brain of the Consumer

9783540778288
Leon Zurawicki
LKR 25,659.00

The Champion Real Estate Agent Get to the top of Your Game and Knock Sales Out of the Park
The Champion Real Estate Agent Get to the top of Your Game and Knock Sales Out of the Park

9780071484336
Dirk Zeller
LKR 3,742.50

Marketing Research
Marketing Research

9788131505656
Zikmund
LKR 6,700.00

Strategy and the Business Landscape
Strategy and the Business Landscape

9788131717240
Ghemawat
LKR 525.00

DK Essential Managers Negotiating
DK Essential Managers Negotiating

9781405336895
Michael Benoliel
LKR 750.00

Sales Genius: 40 Insights FromThe Science of Selling
Sales Genius: 40 Insights FromThe Science of Selling

9781473605367
Graham Jones
LKR 1,197.00

Global Marketing
Global Marketing

9780765642950
Kate Gillespie
LKR 3,150.00

City Branding Theory and Cases
City Branding Theory and Cases

9780230241855
Keith Dinnie
LKR 7,875.00

Strategy Genius: 40 Insights From The Science of Strategic Thinking
Strategy Genius: 40 Insights From The Science of Strategic Thinking

9781473605381
Richard Jones
LKR 1,197.00

Marketing Construction Services
Marketing Construction Services

9780831131456
Pryor
LKR 4,492.50

Marketing Across Cultures
Marketing Across Cultures

9780273757733
Jean-Claude Usunier
LKR 20,590.00

Strategic Marketing
Strategic Marketing

9780070682603
Cravens
LKR 6,166.00

Strategic Marketing
Strategic Marketing

9788177225730
T.W. Anderson
LKR 1,396.50

Business Success :Marketing Your Business
Business Success :Marketing Your Business

9780749462710
John Westwood
LKR 877.00

Integrated Advertising Promotion and Marketing Communications
Integrated Advertising Promotion and Marketing Communications

9788131763292
Clow
LKR 2,096.50

Basic Marketing: A Global Managerial Approach
Basic Marketing: A Global Managerial Approach

9780070620186
Michael McCarthy
LKR 1,650.00

Creating Powerful Brands
Creating Powerful Brands

9781856178495
Leslie de Chernatony
LKR 2,864.00

Marketing Research : Concepts and Cases
Marketing Research : Concepts and Cases

9780070600911
Cooper
LKR 1,425.00

Principles of Advertising and IMC
Principles of Advertising and IMC

9780070601598
Duncan
LKR 1,800.00

Selling Luxury
Selling Luxury

9780470457993
Robin Lent
LKR 11,400.00

Business Essentials Marketing
Business Essentials Marketing

9788130910857
Various
LKR 2,600.00

Business Essentials Advanced Marketing and Sales
Business Essentials Advanced Marketing and Sales

9788130910871
Various
LKR 2,600.00

Advertising Management W/CD
Advertising Management W/CD

9780198074120
Jaishri Jethwaney
LKR 1,802.50

Consumer Behaviour
Consumer Behaviour

9780470994658
Martin Evans
LKR 13,248.00

Consumer Sensory Testing for Product Development
Consumer Sensory Testing for Product Development

9780834212091
Anna V.A. Resurreccion
LKR 22,348.51

Marketing Research Concepts Practices and Cases
Marketing Research Concepts Practices and Cases

9780195676969
Sunanda Easwaran
LKR 1,575.00

Cases In Marketing Management
Cases In Marketing Management

9788132110194
Clow
LKR 1,620.00

Experiential Marketing: A Practical Guide to Interactive Brand Experiences
Experiential Marketing: A Practical Guide to Interactive Brand Experiences

9780749457167
Shaz Smilansky
LKR 1,382.50

International Marketing
International Marketing

9789387432321
Philip R. Cateora
LKR 2,782.50

The Financial Mathematics of Market Liquidity : From Optimal Execution to Market Making
The Financial Mathematics of Market Liquidity : From Optimal Execution to Market Making

9781498725477
Olivier Gueant
LKR 15,522.75

Business Driven Technology W/CD
Business Driven Technology W/CD

9780070607972
Haag
LKR 1,492.50

Revealing the Corporation
Revealing the Corporation

9780415284219
John Balmer
LKR 2,400.00

Marketing : A Critical Textbook
Marketing : A Critical Textbook

9788132110408
Rod Ellis
LKR 3,325.00

Understanding Markets and Strategy
Understanding Markets and Strategy

9780749471521
Malcolm Morley
LKR 6,372.00

Industrial Marketing
Industrial Marketing

9780195677942
Ghosh
LKR 0.00

Services Marketing
Services Marketing

9780195667585
Govind Apte
LKR 1,207.50

Futures Markets:Made Easy 250 Questions and Answers
Futures Markets:Made Easy 250 Questions and Answers

9780070617285
Sunil K. Parameswaran
LKR 1,125.00

Advertising Management with Integrated Brand Promotion W/CD
Advertising Management with Integrated Brand Promotion W/CD

9788131509128
OGuinn
LKR 2,200.00

Asian Competitors ( Marketing for Competitiveness in the Age of Digital Consumers)
Asian Competitors ( Marketing for Competitiveness in the Age of Digital Consumers)

9789813275997
Philip Kotler
LKR 4,990.00

Understanding Emerging Markets China and India
Understanding Emerging Markets China and India

9780415370851
Peter Enderwick
LKR 13,491.00

Salesmanship and Advertising
Salesmanship and Advertising

8127219274
Sankara
LKR 437.50

Who Moved My Job?
Who Moved My Job?

9788130912110
Mark Kobayashi
LKR 297.00

Rural Marketing Environment Problems and Strategies VTU
Rural Marketing Environment Problems and Strategies VTU

9789325964860
Gopalaswamy
LKR 1,137.50

Consumer Behavior Building Marketing Strategy
Consumer Behavior Building Marketing Strategy

9789351344797
Hawkins
LKR 1,875.00

Exponential Marketing
Exponential Marketing

9781522791058
Paul Garrison
LKR 7,105.00

Foundations of Financial Markets and Institutions
Foundations of Financial Markets and Institutions

9781292021775
Frank J. Fabozzi
LKR 13,197.60

Rural Marketing Environment Problems and Strategies
Rural Marketing Environment Problems and Strategies

9788125930976
T. P. Gopalaswamy
LKR 1,700.00

Marketing of Services
Marketing of Services

9788131505311
Hoffman
LKR 1,155.00

Online Marketing a Customer Led Approach
Online Marketing a Customer Led Approach

9780199239009
Richard Gay
LKR 1,746.50

Manawa Sampath Sanwardanaya
Manawa Sampath Sanwardanaya

9789556719161
Sarathchandra
LKR 275.00

Platform Revolution : How Networked Markets Are Transforming the Economy and How to Make Them Work for You
Platform Revolution : How Networked Markets Are Transforming the Economy and How to Make Them Work for You

9780393354355
Parker
LKR 3,590.00

Jayagrahanaya Sarthaka Aleviyakata Nawa Sankalpayak
Jayagrahanaya Sarthaka Aleviyakata Nawa Sankalpayak

9789553101945
Sedara
LKR 375.00

Retail Marketing Management: Principles and Practice?
Retail Marketing Management: Principles and Practice?

9780273758747
Goworek
LKR 9,672.00

Essentials of Marketing Research
Essentials of Marketing Research

9780273694946
Proctor
LKR 19,850.00

Business Concepts  for English Practice
Business Concepts for English Practice

9788131506684
Dowling
LKR 612.50

Exponential Marketing: Capturing Sustainable Growth in an Environment of Constant Change
Exponential Marketing: Capturing Sustainable Growth in an Environment of Constant Change

1522791051
Paul Garrison
LKR 7,105.00

Marketing Management
Marketing Management

9788131501177
Michael R. Czinkota
LKR 1,916.80

Marketing Strategy Text and Cases
Marketing Strategy Text and Cases

9788131531822
O.C. Ferrell
LKR 2,080.00

Advertising & IMC: Principles and Practice
Advertising & IMC: Principles and Practice

9781292056487
Sandra E. Moriarty
LKR 17,872.80

Experiential Marketing : Myths and Realities
Experiential Marketing : Myths and Realities

9788130914756
Subhashini Kaul
LKR 612.50