Office Hours - Monday to Saturday 9 am to 7 pm.

Strategic Brand Management: Creating and Sustaining Brand Equity Long Term

Strategic Brand Management: Creating and Sustaining Brand Equity Long Term

0 customer ratings, click here to login to do the ratings.

by Kapferer
Price : LKR 1,382.50

Book Details
ISBN9788175541092
Author Kapferer
PublisherKOGAN
Year0
Edition2
Category Other

Book Description

Books Related to This Book

Strategic Marketing
Strategic Marketing

LKR 28,986.00

Strategic Human Resource Management :A Guide to Action
Strategic Human Resource Management :A Guide to Action

LKR 875.00

Strategic Management Formulation Implementation and Control
Strategic Management Formulation Implementation and Control

LKR 1,425.00

Corporate Reputations Branding and People Management A Strategic Approach to HR
Corporate Reputations Branding and People Management A Strategic Approach to HR

LKR 1,732.50

Strategic Operations Management
Strategic Operations Management

LKR 1,575.00

Strategic Management Competitiveness and Globalization
Strategic Management Competitiveness and Globalization

LKR 1,312.50

The Art and Discipline of Strategic Lead
The Art and Discipline of Strategic Lead

LKR 787.50

Exploring Strategic Change
Exploring Strategic Change

LKR 13,248.00

Capabilities for Strategic Advantage: Leading Through Technological Innovation
Capabilities for Strategic Advantage: Leading Through Technological Innovation

LKR 6,000.00

From Brand Vision to Brand Evaluation The Strategic Process of Groeing and Strengthening brands
From Brand Vision to Brand Evaluation The Strategic Process of Groeing and Strengthening brands

LKR 1,382.50

Strategic Human Resource Management
Strategic Human Resource Management

LKR 1,487.50

Strategic Management and Business Policy
Strategic Management and Business Policy

LKR 31,160.00

Business Transformation Strategies : The Strategic Leader as Innovation Manager
Business Transformation Strategies : The Strategic Leader as Innovation Manager

LKR 4,000.00

Advanced Strategic Management : A Multi Perspective Approach
Advanced Strategic Management : A Multi Perspective Approach

LKR 7,917.60

Customer Relationship Management : A strategic approach to marketing
Customer Relationship Management : A strategic approach to marketing

LKR 612.50